Tuesday, 29 June 2010

Not just another pretty face

Say hello to yet another new trademarkDM face, account director Jenni Mercer.

She’ll be working with our healthcare clients and we couldn’t have found someone better qualified for the job.

With more than eight years of advertising experience under her belt, Jenni’s worked on several big healthcare brands, including Lilly, Roche and Janssen-Cilag, on everything from ADHD to schizophrenia, so she’s well-equipped to deal with our creatives.

She also hit the million-dollar mark for billings in her first year as account director – a talent managing director John Kilgour is particularly pleased to add to THE DM GROUP.

No pressure, Jenni!

Monday, 28 June 2010

Top of the world

We’re only halfway through the 2010 World Cup and we’ve already seen Italy, France and England fall.

But the biggest upset of all is happening here at THE DM GROUP, where the men are getting their behinds kicked by the little Asian chick.

Top of our tipping league sits Nina Ee – 200 points ahead of the closest competition.

Nina’s ahead partly because of her extensive football knowledge. And partly because half the league don’t realise they need to tip for every round.

But it’s football and what matters at the final whistle is who wins, not how they do so.

Friday, 11 June 2010

Still hopping mad

Last year we created a campaign to cut THE DM GROUP energy consumption and greenhouse gas emissions by 10%.

And as we wrote, in one month we exceeded our target with a 30% reduction in the number of black balloons produced.

But it didn’t end there.

Our corporate social responsibility team has just reported we’ve continued to reduced our energy use by a further 11.8%.

That’s an average 160 less black balloons. Every. Single. Day.

The reward?

A greener planet. A warm fuzzy feeling. And a chocolate frog with the message to keep hopping to it.

Wednesday, 9 June 2010

Small steps, big gains

Yesterday, we told you about Olivia Passmore’s commitment to enter Run Melbourne to raise money for YMCA Open Doors.

At the time of writing, she’s $310 towards her modest $500 objective. But as YMCA Development Manager, Olivia, explains…

‘When you consider it costs $41 for a gym membership for an at-risk teen, $67 to provide aquatic lessons for a school kid from an disadvantaged family and $140 for a 2-day activity camp for a single dad and his kids, you can start to see how even a small donation will make a real difference to people on Victoria’s socio-economic fringe.’

Donate here.

Tuesday, 8 June 2010

Run, Olivia, Run!

Working with the YMCA we’ve come to realise just how much it does to help people of all backgrounds.

But like many community organisations, the Y needs help too.

Which is where YMCA Development Manager, Olivia Passmore, has taken a big step – one of about 10,000 to come.

That’s because Olivia has entered the Run Melbourne marathon to raise money for the YMCA Open Doors program.

Open Doors helps people doing it tough by subsidising 80% to 100% of the cost of YMCA health and wellness programs and services, like therapeutic camps for people with disabilities or aquatic education for kids from financially strapped families.

Olivia has a modest target – $500 – to run 10 long, long, long clicks.

(Believe us, looking at her, she ain’t no runner.)

But like us, you can help ease Olivia’s pain – and the financial pain of many Victorians – by making a donation.