Thursday, 18 February 2010

Why does Craig have to sing every morning?

Because if he doesn’t sing his ‘Got me stuff’ song before he leaves home, he inevitably ends up forgetting something important.

Like his glasses.

Which he found very inconvenient today as he went about his usual senior art director business.

That’s why our ever helpful, handyman/production manager David Findlay made him a new pair.

Isn’t it amazing what you can do with just some pipe cleaners and duct tape?

One thing’s for sure, Craig will be singing every morning from now on.

Friday, 12 February 2010

Hey! We know that guy!

We met Wayne Sullivan in November last year when he came down from Queensland to join our valued client HOSTPLUS as national marketing programs manager.

We’re delighted to hear that Wayne has now been appointed executive manager, marketing.

Is it too soon to say ‘we knew him when…’?

Congratulations on your new role, Wayne. We’re looking forward to continuing to do great work with you.

Thursday, 11 February 2010

In the swim of things

It’s been a dry summer in Melbourne.

But when the skies opened this afternoon we saw some interesting sights out the window.

Not that we spend a lot of time gazing out the window during work hours, of course.

Bravo to the three guys we spotted swimming – yes, swimming – down the flooded street at one point.

Rather you than us.

Tuesday, 9 February 2010

A shot in the arm

Today Kylie and Kristin, our intrepid Senior Account Manager and Account Manager at trademarkDM, spent the morning with the GSK Vaccines division. This was a great chance to meet the brand managers and their teams and to hear their perspectives on the opportunities and challenges for 2010 and beyond.

Getting in amongst the discussions has got them raring to tackle the next 12 month’s worth of projects. Thanks for inviting us, Mike!

Monday, 8 February 2010

You @#$+^&%! beauty!

Today, Craig Hockley joined THE DM GROUP as digital planning director of clickDM.

He brings over a decade of digital communications experience to his new role, gained at both multinational and specialist agencies working with clients including Holden, Makita, Huggies, ANZ and the Victorian government.

Now Craig will be helping our clients get the most out of the constantly evolving opportunities digital marketing offers.

Craig’s early advertising experience was in direct mail, a medium that he appreciated for its immediacy and accountability. From there, he says it was easy to recognise the power of digital communication.

‘It’s the ultimate way to open up conversations between brands and consumers.’

But Craig has also explored a few side paths along the way.

Last November saw him trekking up to Everest base camp. And he’s also spent time living in a Buddhist monastery, where he taught orphans to speak – and swear – in English.

We think he’ll fit right in around here.