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Thursday, 13 August 2009
Y so early…?
We love the Y.
It’s an iconic brand with a rich heritage and incredible values.
We’re embracing those qualities right now as we develop YMCA Victoria’s annual health and wellness centre member acquisition campaign for a second year.
But there’s more to the Y than gyms.
This morning we attended a fundraising breakfast at Melbourne’s Federation Square for The Bridge Project.
Its goal is to help rebuild young lives by creating employment partnerships between businesses and young offenders.
The event featured well-known speakers including Collingwood Football Club coach and The Bridge Project Patron, Mick Malthouse and World Vision CEO, Tim Costello.
Better still, it was attended by over 500 people.
Like the two early birds above – trademarkDM head of client service, Brandon Clark and our lovely YMCA client, Fiona Steer.
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