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Friday, 27 November 2009
Nina’s Public Float
Last year trademarkDM production manager David Findlay swam (illegally) across Melbourne’s upside down Yarra river to raise money for Movember.
This year, instead of the Fin Swim we have Nina’s Public Float – trademarkDM copywriter Nina Ee’s attempt to learn to swim for money and her life.
To see if she succeeded – and lived to tell the tale – check out the action above.
Thursday, 26 November 2009
‘The Findlay’

You’ve seen the Trucker, the Rockstar, the Businessman.
Now THE DM GROUP presents the Findlay.
After four short weeks, David has a mo worthy of any 80s swimming coach.
Check back tomorrow to see how he’s used his new persona to full effect.
Thursday, 19 November 2009
Where’s Andy Harrison?
trademarkDM head of art Andy Harrison is known for his ability to zip around the office quicker than the speed of light.
That’s why it was Andy’s job to submit the final details for our 2009 ADMA Awards finalist entry for YMCA Victoria more than two months ago.
Today Andy’s zipped all the way to Sydney to find out if we’ve earned a gold, silver or bronze for the fourth consecutive year.
We’re sure he’s enjoying himself at the Gala Dinner with the rest of the YMCA team. And we hope they come back with a metal souvenir for our shelf.
Wednesday, 18 November 2009
Welcome to Melbourne, Wayne

Our valued client HOSTPLUS has recently beefed up its marketing team with an import from sunny Queensland.
Meet Wayne Sullivan – national marketing programs manager.
Apart from boardies and flip-flops, Wayne’s packed 25 years of marketing experience in financial services in his suitcase, so we’re very excited.
So Wayne, welcome to the team. We’re looking forward to doing some great work with you.
Tuesday, 17 November 2009
The best Molympics…

The hair-raising feats of our MoBros aren’t all that’s happening during the month of Movember.
Each year THE DM GROUP also holds the Molympics.
We kicked off the competition last week with Team Black and Team White fighting it out at Friday Food Frenzy.
Despite – or perhaps because of – the effects of Craig Sneddon’s $5 mojitos, we discovered:
- How many dry Weetbix can be consumed in 60 seconds =
2 White/1.5 Black - How many WizzFizz can be consumed in 60 seconds =
5 White/5 Black - How many chillies can consumed in 60 seconds =
8 White/8 Black - How many icy poles can be consumed in 60 seconds =
3 White/5 Black
With astounding results like that and around $100 raised towards men’s health it’s shaping up to be the best Molympics…ever!
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THE DM GROUP is an independent communications group offering a growing suite of complementary marketing disciplines. Current members of THE DM GROUP include…
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